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One in four (25%) Americans plan to do their holiday grocery shopping early, while 19% plan to increase shopping at different retailers. Holiday advertising will play a key role in inspiring 27%...
Almost half (47%) of American consumers say they enjoy holiday food advertising, with one-third (33%) saying it puts them in the right mood for the season, according to a new holiday-focused...
Visual discovery – even when it's in the form of advertising – drives purchase decisions. Nearly half (49%) of Americans say product images influence their purchases of consumer packaged goods...
Podcasts are going mainstream and consumers who subscribe to six or more (which NCS calls "Power Subscribers") do more than simply listen to their favorite programs; they actively discover and buy...
NCSolutions (www.ncsolutions.com), the leading company for improving advertising effectiveness for the consumer packaged goods (CPG) ecosystem, and Feintuch Communications...
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