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Mar 7, 2017Data from research with 2,400 consumers reveals why consumers block digital advertisingMarketingSherpa asked 2,400 U.S. consumers, "Why do you block online ads? Select all that apply." "I dislike large ads that pop up over entire webpage" was the top response, chosen by 30% of...
Mar 6, 2017Klarna (www.klarna.com), one of the world's most innovative payments providers, has selected Feintuch Communications (www.feintuchcommunications.com) as its public relations agency of record for...
Mar 2, 2017Only 29% of customers watch TV ads of companies they are unsatisfied withMarketingSherpa split 2,400 U.S. consumers into two groups. One group of 1,200 was asked, "Thinking about companies that you are generally satisfied with their products/services, how often do you...
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Feb 28, 2017Leading Mattress E-Tailer GhostBed Partners with Payment Provider Klarna to Finance Better Sleep with Just a Few Clicks
NEW YORK and FORT LAUDERDALE, Fla., Feb. 28, 2017 – Klarna (www.klarna.com), one of the world’s most innovative payment providers, is partnering with GhostBed (www.ghostbed.com), a leading...
Feb 28, 2017Data from research with 2,400 consumers reveals what satisfied and unsatisfied customers think of companies' marketingMarketingSherpa asked 2,400 U.S. consumers about a specific company they were satisfied or unsatisfied with. In a follow-up question, consumers were asked, "How much does [company name]'s...